Jim Cresswell

[email protected]

Exploratory AI Application leader · Zero-to-One Systems · Digital-First Public Services

Positioning

I work on high-impact, long-term problem spaces that sit at the edge of what is already understood, particularly in early or unstructured contexts where neither the problem nor the path forward is yet well defined. I lead exploratory work: identifying underlying patterns, tensions, and possibilities, and bringing clarity by reframing how systems, constraints, and impacts are understood.

My background spans physics, software engineering, and digital-first public services, but my centre of gravity is discovery and creation. I'm strongest in zero-to-one phases: forming new conceptual frameworks, giving initial shape to ideas that do not yet have an obvious operational form, and holding responsibility for shaping them into something real that others can build on. In my work, exploration and discovery feed critical analysis, enabling clear judgement and, when appropriate, decisive application once the problem, the viable paths, and a clear vision can be communicated well enough for others to take forward. That responsibility includes knowing when to stop exploring, deliberately constrain scope, or resist attractive but mistimed changes, particularly where doing so protects long-term delivery and innovation rather than optimising for short-term progress.

My work is driven by understanding large-scale systems to identify leverage points for meaningful, positive change — designing interventions that create impact not just directly, but over the long term by reshaping how others act and build.

Experience

Oak National Academy

Exploratory Leadership in Digital-First Public Services · 2019present

At Oak National Academy, I have worked in exploratory leadership roles on complex, high-impact problem spaces within a live national public service. My work has focused on early, unstructured contexts where decisions about what should and should not be built have direct consequences for teachers' wellbeing, the quality of education, and the safeguarding of pupils.

A central part of my role has been stepping back from proposed solutions to examine the underlying problems: what outcomes genuinely matter in practice, how interventions affect people over time, and whether building a technical system is the right response at all. Where it is, I focus on forming the initial conceptual and technical shape of systems that can be developed and operated by others with confidence.

At a critical point, I argued for a long-term intervention to address structural delivery risk that was compounding over time: change complexity was rising non-linearly, delivery pace was falling, and meaningful innovation was becoming increasingly unfeasible. Framed internally as continuous improvement rather than a formal rewrite, this work accepted near-term delivery risk to avoid a later, higher-cost rebuild under greater pressure — and four years on, the resulting platform continues to sustain active development.

More recently, this has included leading exploratory work on how Oak's publicly available, OGL-licensed curriculum data and resources can be exposed through MCP tools and hybrid semantic search. The intent is not to build new destinations, but to make high-quality curriculum materials discoverable and accessible where teachers already are — including environments such as ChatGPT — and to make it trivial for developers to access and use this data through a clear, well-designed SDK.

The aim of this work is deliberately indirect: to enable others to create real-world impact beyond Oak itself. By lowering the cost of access to trusted, open curriculum resources, this approach supports third-order impact, where new tools, services, and practices are created by others rather than being centrally designed or owned.

Across Oak, my contribution has been to lead exploration at the point where problems are still forming, hold responsibility for early judgements whose consequences are felt long after the initial decision is made, and create the initial conditions from which durable, ethical, and high-impact solutions can emerge.

Foundations

Research & Sense-Making in Unknown Systems

My academic background trained me to work deep into the unknown: forming and testing models, reasoning about complex systems at scale, and reframing problems where existing assumptions break down.

My published research in cosmology and large-scale structure focused on anomalous and ambiguous phenomena, prioritising conceptual exploration over incremental optimisation.

This work shaped how I think about systems, uncertainty, second-order effects, and the limits of formal models — instincts that now underpin my exploratory leadership outside academia.

This period included dedicated research into systems change, leverage points, and how digital services might support ecological and social outcomes — work that shaped my current focus on enabling ecosystems rather than building destinations.

Applied Exploration in Complex Technical Contexts

Before Oak, I worked across technical and public-sector environments including FT Labs, government programmes, and early-career roles at HP Labs.

At FT Labs I contributed to the award-winning FT Web App — the first HTML5 web application from a major news publisher, which won Best Mobile Innovation for Publishing in 2012. At HP Labs I automated manual testing processes and taught others to use the same systems, changing practice by changing context.

Across these roles, the consistent thread was early-stage work in complex socio-technical systems: clarifying intent, surfacing hidden assumptions, and shaping systems that could evolve safely under real-world pressure.

Grounded Practice

My undergraduate thesis was on the design and construction of a Theremin — an early interest in building at the intersection of physics, craft, and play.

I previously volunteered as a market gardener with Growing Communities, an organic local-food initiative. Currently I tend an allotment where I breed runner beans and sunflowers, selecting for resilience and genetic diversity rather than ornament.

I'm interested in ecology-informed agricultural practices and bringing perennials into our food and materials supply systems. In 2018 I stood as a council candidate in local elections.

These aren't hobbies — they're the same systems thinking applied outside professional contexts.

Capabilities

  • Exploratory leadership in early, unstructured problem spaces
  • Zero-to-one system formation and conceptual framing in contexts where early decisions constrain long-term outcomes
  • Public data treated as shared digital infrastructure
  • Designing conditions for high-leverage, responsible AI use
  • Judgement and decision-making involving irreversible or high-cost trade-offs
  • Enabling ecosystems rather than centralising solutions

Education

  • PhD, Astrophysics & Cosmology
    University of Portsmouth
  • MSc, Cosmology
    University of Sussex
  • MPhys, Physics
    University of Bath